In the consumer products industry, your biggest challenge – and asset – is your customers. Tastes change every day. New trends emerge. The market moves in different directions. And all the while, you need to manage your internal operations to prevent excessive product development lead times, poor supplier collaborations, struggles to meet market demand, slow supply responses, misalignment between spending and selling, and inflexible reporting.

R2W helps you implement, customize and use the best SAP solution for your business so you can satisfy your customers and continue to grow in a profitable way.

"Markets of One"

To effectively serve today’s consumers, you need specialized technology that enables powerful analysis and pattern identifications that lead to new opportunities. In a rapidly moving market with continually changing consumer demands, you must act quickly on new ideas, maximize availability and optimize inventory so that your customers can buy whenever and wherever they want. And all the while, you need to streamline your core business functions to stay productive and competitive.

Common Challenges

The SAP for Consumer Products system, combined with R2W's industry and technological expertise, can help you overcome many of the challenges your business faces such as:

  • Reaching and impacting consumers who are more demanding and better informed than ever before
  • Providing a cohesive brand experience from start to finish
  • Presenting highly sought after products and offers on all devices and shopping platforms
  • Striking the perfect balance between complex supply network management and consumer demand
  • Continually growing your margins amidst changes in commodity availability and price volatility

Be First to Market

A recipe for success: your product gets there first and consumers want it. By increasing the transparency of your innovation process, continually encouraging new developments and using data to your advantage, your company has the foundation it needs to create the next great product on the market.

Offer Superior Customer Service and Maximize Profitability

An efficient operation ultimately benefits the end consumer. By streamlining your sourcing efforts, optimizing your manufacturing capacity, increasing demand visibility and refining your customer offers to specific market segments, you can enhance profits and improve long-term customer loyalty.

Maximize Returns on Your Investments with a Customer-Centric Approach

Your customers are the driving force behind your business. Their tastes, preferences and choices are what govern your decisions and drive sales. Through careful and constant demand-supply analysis and the enablement of a flexible, scalable and adaptable enterprise, you can be the intuitive, intelligent and customer-driven organization that your target market responds to.

The SAP for Consumer Products Platform implemented by R2W provides a comprehensive, end-to-end solution that:

  • Supports all aspects of your business
  • Aligns and accelerates activities across different business functions
  • Supports business growth on a local, regional and global scale
  • Can be used modularly to perfectly accommodate your specific business needs

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